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Bear Icebox Communications

What’s better than PR? ROI.

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Meet the Team

We are proud to be a diverse team of professionals with a wide range of experience representing established and emerging concepts. Our team has helped businesses grow at all levels of growth and development.

Bob Spoerl, Co-Founder and Director of Public Relations.

Bob Spoerl

Co-founder and Director of Public Relations

Bob brings years of experience in agency life creating campaigns that deliver results. A graduate of the Medill School of Journalism and former WTTW fellow, he has a keen pulse on Chicago media as well as real estate and retail media through years working with franchises.

DeAnna Spoerl Co-owner and Director of Client Services.

DeAnna Spoerl

Co-owner and Director of Client Services

DeAnna brings over 15 years of experience in communications, sales, finance and customer service. As a semi-serial entrepreneur, she’s helped start and grow three companies and provide consultation for other brands. She’s people-focused and results driven.

Susan Stoga, Senior PR and Crisis Communications Strategist.

Susan Stoga

Senior PR & Crisis Communications Strategist

Susan brings extensive experience in PR and strategy including campaigns for food manufacturers, restaurants and food-related organizations. She has worked with iconic brands such as Vienna Beef, Portillo’s, Hilton and more.

Chisy Brusoe, Senior Media Relations Strategist.

Cristy Brusoe

Senior Media Relations Strategist

Cristy is an expert with national media, working for a variety of clients, from App Data Room to NFL Play 60 to Noodles & Co and HouseMaster, landing interest from the New York Times, Fast Company, Wall Street Journal, Washington Post and more.

James Rodriguez, Account Manager + Media Relations.

James Rodriguez

Account Manager + Media Relations

James joins our team and brings a background in political PR and communications. He’s a graduate from NYU with a study in political science. His skills have helped land media placements that keep our clients in the news and happy.

Eden Kirrish, Account Manager + Social and Content.

Eden Kirrish

Account Manager + Social & Content

Eden joined the team after graduating from the University of Missouri School of Journalism. She puts her creative skills to use designing content for social media pages and helping drive major traffic and followers to client social pages.

Katie Burns Account Manager + Media Relations.

Katie Burns

Account Manager + Media Relations

Katie graduated from Iowa State University and started her PR journey in Des Moines, Iowa, where she was able to gain valuable experience writing content, connecting with reporters, and gaining coverage for a variety of clients across different industries.

Trisha Garcia-Easto, Multimedia Communications Specialist.

Trisha Garcia-Easto

Multimedia Communications Specialist

Trisha brings nearly a decade of experience in journalism and video production for sites like USA TODAY and the Guardian. She’s a military spouse and currently stationed overseas in South Korea.

Schedule a Free Consultation

Let us help you find your PR sweet spot

Talk to us today to learn more about what we can do for your brand to drive awareness and help you find the honey jar you’ve been looking for with all the other agencies and campaigns you’ve run before. It’s time for some real organic honey.

Schedule Now

Awards and Accreditations

Clutch logo.

Top B2B Brand

Expertise logo.

Top Ranked Chicago-Based PR Firm

Enterie logo.

Sole US Partner Serving Global Clients

USPR logo.

Member of Unified Strategies PR

Qwoted logo.

Top 100 PR Professional

Entrepreneur logo.

Top Franchise Supplier 2022

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Latest Podcast: Tune in to our podcast GC & More for some ear-time with Bear Icebox co-owners Bob and DeAnna Spoerl. They discuss leadership, entrepreneurship and work-life balance with other industry professionals…and crack a joke or two along the way…. Listen now

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4138 Kedzie Ave.
Chicago, IL

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(773) 453-2444

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