Reputation Management

Research shows that less than 50% of companies have a crisis plan, and less than 25% practice those crisis plans.

Whether you’re preparing for potential turbulence, navigating a high-pressure moment, or rebuilding trust after the dust settles, Bear Icebox has the experienced leadership team to help you secure your reputation and move with confidence. 

We bring decades of crisis excellence and trust-building to the high-stakes world of reputation management. Our team combines crisis communications veterans with creative strategists who understand that protecting your reputation requires both the art of storytelling and the science of stakeholder management

We don’t just respond, we guide you forward. 

Reputation management provides proactive protection for brnad, not just damage control.

Crises are, by definition, unpredictable. And even when you prepare for something, it’s not always what you had in mind. Our team has senior strategists with decades of experience managing urgent situations across companies, non-profit organizations and higher-education institutions. We’ve collectively helped hundreds of clients navigate deeply challenging moments and emerge intact. 

We use a three-phase partnership anchored in three Ps: Prepare, Protect, Prevail.

We PREPARE you with strategic industry and company audits and plan for likely crises. We map your reputation landscape and create your roadmap before turbulence hits.

We PROTECT you with real-time 24/7 crisis support and decisive messaging. Our team will guide you as you work with both internal and external stakeholders when it matters most.

We help you PREVAIL via recovery strategies that don’t just restore reputation—they strengthen stakeholder trust for the long term. We include paid, earned, shared, and owned media to ensure you have a well-roundable actionable plan for success.

While Bear Icebox is well-versed in the time-tested rules of reputation, we’re not afraid to innovate.

If you’re asking, “Are we ready for what could happen?” — now is the time to find out.

Bear Icebox helps you get ahead of risk, respond with clarity under pressure, and recover in a way that strengthens trust long after the story fades. Whether you need a:

• Reputation Audit;
• Crisis-planning support;
• Message mapping exercise;
• Media training;
• Crisis simulation
• In an urgent situation, we’ll provide real-time guidance and decisive action with senior expertise.

Let’s talk. Schedule a confidential consultation to assess your reputation readiness and determine the right level of support for your organization.