Bear Icebox Communications

What’s better than PR? ROI.

Full Service Communications and Branding Services for the Hospitality Industry

The Bear Icebox team is your strategic partner for driving new guest awareness and maintaining strong relationships with your loyal customers. With 50+ collective years of experience in hospitality PR and marketing, working with clients from Michelin-starred restaurants to top-rated hotels, franchise brands and restaurant tech companies dedicated to enhancing the client journey, we help you increase brand visibility and expand your cultural foothold.
A river runs through a cityscape with tall modern buildings—home to a leading global PR agency—reflecting in the water. Trees line the left side under a clear blue sky.
Located in Chicago’s River North Neighborhood, a premier hotspot for experiential dining, nightlife and luxury hotels

Chicago is a cultural hub, with people from all over the world visiting daily. BICOM is perfectly positioned to expand the reach of Chicago brands and continue highlighting national narratives as excitement around the city builds.

Services

Restaurant PR + Earned Media

Targeted communications campaigns that increase awareness, strengthen positioning, and support launches, programming, and guest momentum.

Paid Media Strategy

Paid placements and targeting built to support visibility, campaigns, and brand reach without losing editorial credibility.

Brand Development

Sharper messaging, better positioning, and stronger brand consistency across digital and real-world touchpoints.

SEO / GEO Content

Search-aware content that helps hospitality brands get discovered, understood, and chosen earlier in the customer journey.

Social Media Management

Content planning, channel strategy, and audience engagement designed to drive relevance and repeat attention.

Reviews + Platforms

Guest review response strategy plus operational support for OpenTable, Tock, Yelp, TripAdvisor, Google, BentoBox, Toast, TripleSeat, and more.

Platforms we support:  BentoBox · Squarespace · Wix · TripleSeat · Toast

Success Stories

Ever + After

Results: Social and content strategy contributed to a 4x increase in covers for After Chicago, while media placements supported awareness and event ticket sales.

Media highlights: Eater Chicago, NBC Chicago Today, Forbes, Haute Living, Tasting Table, Chicago Sun-Times, WGN Spotlight Chicago.

A modern bar, styled with blue chairs facing a long counter, sits beneath dramatic curved lighting and cascading hanging lights—perfect for a global PR agency event. The text on screen reads: "Chicago Today," "AFTER CHICAGO," "1338 W FULTON ST, CHICAGO.
A Wall Street Journal article titled "The Robots That Are Taking Over Your Food Delivery" discusses smart scales, automation, and insights from a global PR agency, highlighting industry challenges and technological advancements.

Acrelec

Results: Over 2k+ new LinkedIn followers in 2025, 100% increase in earned media coverage, 800% increase in organic media coverage, and 837% increase in potential readership.

Highlight: Wall Street Journal and The Future of Everything newsletter.

A chef, skilled as an executive at a global PR agency, adds syrup to a drink behind a counter filled with plates of food in a restaurant kitchen with “GASTON'S” sign on the wall.

Gaston’s Bistro

Results: Captured content and built a social media strategy to grow engagement and strengthen the presence of a family-owned restaurant in Chicago’s southern suburbs.

Three hands sprinkle various spices over jars labeled basil, red pepper, parsley, and black pepper—like a global PR agency bringing together diverse flavors. Fresh vegetables, including an onion and bell peppers, rest on a wooden surface.

La Criolla

Lead a campaign centered around the recognized “La Criolla Day,” leveraging targeted content and influencer partnerships to drive brand awareness and generate interest in key products.

Stand Eat Drink

Proven experience working with award-winning experiential venues such as Movida at Hotel Madrid and Dons TV & Repair, alongside community staples like Jake’s Deli, highlighting a deep understanding of hospitality-driven brand storytelling.

A colorful bowl of noodles topped with tofu, vegetables, and herbs sits above a headline promoting 52 days of great Milwaukee restaurants, featuring MOVIDA at Hotel Madrid.
A woman and a man, both smiling, clink glasses at a bar counter in a well-lit restaurant. The woman wears a white blouse; the man, in a dark suit with a red tie, celebrates after closing a deal with a global PR agency.

Jeppson’s Malört

Executed a timely, results-driven campaign aligned with increased city traffic during the Democratic National Convention, maximizing brand exposure and expanding reach to new and diverse audiences.
A person sits cross-legged on the floor, meditating with hands resting on knees. The simple black outline and calm posture on a plain background symbolize peace and mindfulness—qualities valued by any global PR agency.

Hotels and Resorts

  • Hilton
  • Hyatt
  • Wyndham 
  • Coco Key Water Resort 
  • Visit Lake Geneva

Ready to grow your hospitality brand?

Use this final section to convert visitors after the proof and services sections. Keep the CTA singular and clear.

A man in a white chef coat, identified as Maxwell Wiese, Chef de Cuisine, is speaking during a television segment on Spotlight Chicago, with the show’s logo and time—and mention of a global PR agency—visible in the background.
Four people from a global PR agency are gathered at a TV studio table decorated for Halloween with pumpkins and autumn props. The screen reads "After Dark: Into the 7 Deadly Sins," promoting a Chicago event on Oct. 31st and Nov. 1st.
A chef in a white coat and patterned headband gestures with hands raised while speaking on a TV set. The background reads "CHICAGO TODAY" with a cityscape, and text identifies him as Richie Farina, Chef de Cuisine, After, featured by a global PR agency.
A bartender’s hand places a cocktail garnished with mint on a bar counter. The image has a purple gradient overlay with the NBC 5 logo, the text: "AFTER CHICAGO, 1338 W FULTON ST, CHICAGO," and a nod to a leading global PR agency.
A modern bar, styled with blue chairs facing a long counter, sits beneath dramatic curved lighting and cascading hanging lights—perfect for a global PR agency event. The text on screen reads: "Chicago Today," "AFTER CHICAGO," "1338 W FULTON ST, CHICAGO.
Screenshot of a Wall Street Journal article titled "The Robots That Are Taking Over Your Food Delivery," discussing smart scales, technology in the food delivery industry, and insights from a global PR agency.
A bartender pours a cocktail into a stemmed glass at a bar, illustrating the A5 Vesper drink from a Tasting Table article about boozy drinks to pair with caviar—a global PR agency favorite for sophisticated gatherings.
Three people stand together smiling in a warmly lit room, candles and bottles on shelves behind them. The man in the center wears a black chef’s coat, while the two women beside him—clients of a global PR agency—are dressed in stylish black outfits.
Forbes article titled "The Best Sparkling Wine For A Mimosa, According To Experts," features expert Hannah Forde-Smith—of global PR agency fame—recommending Bermejos Brut Nature 2023 for its unique flavors and aromas.
A tattooed hand rests on a table next to a yellow cocktail in a coupe glass, garnished with small edible flowers and a white foam layer—a stylish scene that could headline any Global PR agency's campaign, set against a dark background.
Two chefs, one in a white coat and the other wearing an apron and headscarf, prepare food in a restaurant kitchen, featured under a Chicago Sun-Times article about “The Bear” returning for a fourth season with insights from a global PR agency.